Tag: Ice Cream Capital of Texas

Ways to Celebrate National Ice Cream Month in Brenham

July is National Ice Cream Month, and there’s no better place to celebrate than the Ice Cream Capital of Texas—Brenham! Whether you’re a scoop purist, a float fan, or just in it for the festive fun, we’ve got something sweet lined up all month long. Here’s how you and your crew can cool off and enjoy the month in Brenham:

Sundae Stroll

All of July | Downtown Brenham

Take a stroll through Downtown Brenham and check out the decorated ice cream cones displayed at participating businesses. Cast your vote for your favorite by picking up a voting pamphlet at the Brenham & Washington County Visitor Center. It’s a fun way to explore the shops, snap some cute photos, and support local businesses!

A local band performs on an outdoor stage in downtown Brenham, Texas. The musicians, dressed in casual summer attire, play guitars and harmonicas under a covered pavilion. A red brick building and a painted Texas flag backdrop set the scene, while families with strollers and onlookers gather nearby to enjoy the live music on a sunny day.
Alamo Alley, Downtown Brenham

Summer Showcase

Saturdays in July | 5 PM – 6:30 PM | Downtown Brenham

Come out early before Hot Nights, Cool Tunes and enjoy free Blue Bell ice cream floats in Alamo Alley. It’s the perfect pre-show treat to beat the heat and kick off your Saturday night downtown.

A large crowd gathers in downtown Brenham for the Hot Nights Cool Tunes summer concert series. People sit in lawn chairs and on picnic blankets under the shade of trees, enjoying a live band performing on a brightly lit stage. Historic buildings and local storefronts surround the scene as families, couples, and friends take in the lively evening atmosphere. String lights hang overhead, adding to the festive small-town charm.
Hot Nights Cool Tunes, Downtown Brenham

Hot Nights Cool Tunes

July 19 | During the concert | Downtown Brenham

We’re celebrating National Ice Cream Day a little early this year with hand-dipped Blue Bell ice cream served during the concert! Bring your lawn chairs, grab a scoop, and enjoy a night of live music and small-town charm.

Three cups of Blue Bell ice cream sit on a marble countertop, each filled with a different flavor and topped with a white plastic spoon. In the background, a blurred American flag and softly lit indoor seating area create a cozy and patriotic atmosphere. The focus is on the colorful scoops, highlighting the classic, creamy texture of the beloved Texas-made treat.
Blue Bell Creameries, Brenham

National Ice Cream Day at Blue Bell Creameries

July 20 | 12 PM – 3 PM | Blue Bell Creameries

Stop by the Blue Bell Parlor to celebrate the big day with free ice cream! The Blue Bell Country Store will also be open—stock up on Blue Bell gear, gifts, and sweet souvenirs. There’s no better place to enjoy the holiday than right here in Brenham, home to one of the most beloved ice cream brands in the country.

Whether you hit every event or just stop by for a scoop, there’s no wrong way to enjoy National Ice Cream Month in Brenham. So grab your spoon, and treat yourself to a taste of why we’re proud to be the Ice Cream Capital of Texas!

The Scoop on Brenham: Why We’re the Ice Cream Capital of Texas

If you’ve ever enjoyed a scoop of Blue Bell and felt instantly happy, then you’ve already tasted a little bit of Brenham magic. Nestled in the heart of Washington County, Brenham isn’t just a Texas town—it’s the Ice Cream Capital of Texas. And we wear that title proudly, with sprinkles on top!

Home of Blue Bell Creameries

5 freezer displays filled with various Blue Bell ice cream flavors. On top are stacks of Blue Bell cartons spelling out "Blue Bell."
Blue Bell Creameries, Brenham

Blue Bell Creameries, one of the most iconic ice cream brands in the country, got its start right here in Brenham in 1907. What began as a local creamery delivering butter and milk has turned into a household name, known for its rich flavors and Texas roots.

Today, Blue Bell still makes its ice cream in Brenham, and people from all over come to visit the creamery. The Blue Bell Visitor Center and Ice Cream Parlor is open to the public and offers a behind-the-scenes look at the history of the company—and of course, a scoop of your favorite flavor for just $1.

A Town That Loves Ice Cream

Ant Street Inn, Downtown Brenham

Here in Brenham, ice cream isn’t just a dessert—it’s part of our culture. On sunny days, you’ll see families, couples, and visitors strolling through town with cones in hand. Locals grow up on Blue Bell, and many even have a family member who has worked at the creamery at some point. There’s a real sense of pride in having Blue Bell as part of our story. It’s not just a treat—it’s a tradition.

A Flavor-Filled Experience

Downtown Brenham

Beyond the Little Creamery, Blue Bell touches every corner of our community. You’ll find its story on murals downtown, its flavors on restaurant dessert menus, and its legacy in the hearts of locals who grew up with a freezer full of Homemade Vanilla.

Want to dive deeper? Head over to the Blue Bell Visitor Center and Museum, where you can walk through the history, peek into production, and grab some fun merch to remember your trip.

Come for the Ice Cream, Stay for the Charm

Downtown Brenham

Of course, we’re more than just a pint of ice cream. Brenham is bursting with historic charm, boutique shopping, cozy coffee spots, and stunning wildflowers. But being the Ice Cream Capital of Texas? That’s the cherry on top!

So grab your friends, bring your sweet tooth, and head to Brenham—where every day is a little cooler and a whole lot sweeter!

Looking for the best spots to grab a scoop in Washington County? Check out our ice cream blog for seven sweet stops: 7 Places in Brenham to Get a Scoop of Blue Bell Ice Cream!